Hues in Clothing

The word “hue” describes the fully saturated “color” of any given color. The value of the color is neutral. This is best explained using examples:

• The hue of “red” is red

• The hue of “light red” is red

• The same goes for “pink”, “burgundy”, and other versions of red

In fashion, when we speak of hues, we refer to the fully saturated color as well. This is why we sometimes call a navy blue shirt “blue”, even though the perceived color is darker than the blue hue.

A more extreme example would be a pair of beige trousers, which would have to be classified as “yellow” or maybe “yellow-orange” in hue.

The toughest hue: Orange… Brown and skin-tone are both of orange hue, but the red-orange (bottom right) is not!

Wearing an outfit consisting of only one hue (with different shades, tones, and tints) is what fashionistas call monochrome style. It looks fabulous but isn’t as easy to pull off as you might think.

We categorize our products into different hues. So, if you’re looking for a pair of “lime” socks, try searching in the category “yellow-green”.